Thursday 1 February 2018

Which VOD Streaming Software is best in the Industry

In today’s virtual industry you have so many things to choose from that often it gets you into a state of confusion. Such is the demand for VOD streaming software which creates a Video-on-Demand channel, which has fused the digital and physical world in a manner where one has become dependent on each other.


There are some challenges you have to face while starting a VOD subscription-based platform. A few of them would be:

Promotions:

Implementing VoD endorsement additions has not been discarded and most systems are not willing to work without the correct arrangement. On account of cable lines, the conveyance of promotions of VOD content is in the hands of cable providing organizations.
Another hurdle you might be facing is the way that business inventories ordinarily run for only a month implying that promoters need to endure for a contracted period before having the capacity to evacuate an advertisement that isn't grabbing attention.

Content:

Business initiating video on demand platforms need to remember that buyers are lurking here and there for better content through their companions utilizing social TV and second screen applications.
After we upgraded from analog to computerized TV broadcasting which got a taste of progress, smart TVs by creators like Samsung and Sony immediately picked up a lot of fame for enabling clients to use the steady Wi-Fi to talk with friends over Facebook or searching other stuff over a search engine while watching a program.

Engagement:

Civil computations have prompted the runaway achievements of VoD such as like House of Cards and Game of Thrones. It is vital that developers should be enticed and captivated through promos and trailers to keep the buzz on for their content.
The absence of it will mean tumbling appraisals and watchers moving on to another online video platform which would have an archive consisting of better and buzzing content.

Innovation:

Any VOD subscription platform should re-find themselves now and again with UI changes, library name change arrangements, a better content security practices and introduce free streaming. Netflix as of late abandoned its social UI, after detailed research, to refine and host its content so that it becomes discoverable to the viewers.
Certain VOD subscription platform such as Netflix and Amazon has their pros and cons. This does not mean you cannot trust these organizations that bring you the best video content for the most economical price.

STREAMVIEW is one such solution which would let you create an exclusive and original VOD platform in return for a price which you would have never imagined.
Being an absolute white-labeled solution this enterprise helps to create a Netflix like venture if required. The spectacular script of StreamView which can be a clone of any VOD platform as requested by the customer has been attracting audiences from corners of the world since its advent.

The scalability and the personalization properties allow concocting an impenetrable bond between the customer and the admin. Even your audience would have enough control over their video consumption. You can now modify the front desk user interface by the addition of certain notable features in the mobile application of the business.

Features of Streamview:

NGINX SERVER

With StreamView you can feel the distinction with the server streaming your content. Such an enterprise changes the HTTP arrangement into RTMP and HLS design for Website, Android and iOS individually. You can now play the video without a buffer.

SUBSCRIPTION MODELS

Enable clients to watch those trailers for nothing and allure them to watch the full video by subscribing to the platform.

PAY-PER-VIEW MODEL

A single adaptation channel wouldn't do. Isn’t it? Imagine a scenario where a client is reluctant to subscribe and pay you a monthly expense. Here is the option. You can get a one-time installment for a video utilizing this pay-per-view platform.

SEARCH ENGINE OPTIMIZATION

Digital Marketing has certainly been made simple with StreamView. All SEO settings can be progressively set by the site benefactor from the administrator board to get ranked in the web indexes for the coveted keywords.

BANNER VIDEOS

Here is yet another channel which paves the path for monetization. In case you are looking to launch a VOD platform, you can post featured videos on the banner to get more traffic and more membership into the establishment.

Most importantly, for a VOD content platform, you can also take the aid of Streamview in designing a payment wallet of your choice. The payment wallet to be integrated will certainly be a robust and secure platform and enhance the confidence of the customer.

Just in case you are looking for a solution which would overshadow the challenges faced while formulating a VOD subscription-based platform you can definitely switch your focus over to one of the best solutions available in the market which is Streamview. 

Sunday 24 December 2017

How to mitigate risk when streaming live video



As days pass by, live video audiences start hunching for more and more.
They are especially looking out for video-on-demand platforms and user defined services. On the other hand the owners of live video streaming platforms are looking how to improve live streaming.

Today’s audiences need access to genuine encounters like live shows and events related to sports.

Benefactors of streaming platforms are grasping this adjustment in consumer request, offering a convincing 'Direct to Consumer' recommendation.

This proposition also concentrated on conveying content straightforwardly to groups of audiences as and when they need it.

However in embracing this methodology, there are also some negatives. This technique is increasing the pressure of how to stop buffering to produce a high quality video content.

Setting elevated expectations with a certain group of people are practically ruling out the chances of disappointment. Your viewers won't acknowledge buffering as the prime objective is going to be the experience of a buffer-free video content with an impeccable picture quality.

Nowadays, viewers live in the moment thus preferring real-time videos to pre-recorded ones.

Acknowledge the demands of your audience and mitigate the risk when streaming live videos.

Stated below are some ways by which you can reduce the risk in live streaming.

Quality of Experience

Quality of Experience (QoE) can be a key differentiator for ones who are broadcasting the live video. In case the Quality of Experience satisfies crowd anticipation, it can be the key characteristic which keeps their content followers ‘in the moment’.
At the point when a group of viewers registers with a broadband supplier for a calculated level of data transmission they expect that the throughput on their video streaming, on-demand or live will work.

Be that as it may, once in a while it doesn't.

So what causes disappointment and failure?

Frequently disabilities affect the standards of network throughput, therefore influencing the yield and what content viewers see on screen or generally like to see.
Indeed, even with no hindrances on a system the level of throughput can be influenced. However, the influence will be just by a minor sum. So in the event that you include deterioration, for example, packet drop and latency issues can be solved significantly with immediate effect.

For instance tests demonstrate that only a 1% bundle drop can make throughput drop by up to 90%.

Accomplishing Affirmation on QoE

So what would broadcasters be able to do to get confirmation on the QoE they convey to their forum of viewers?

Accenture, a top-notch service based and global management enterprise expressed in their ‘Future of Broadcasting V' report that Broadcasters now 'must have the capacity to offer content anyplace (on and off system), anytime (live or time-shifted) and on any gadget (PCs, tablets, Laptops and cell phones), at a low latency and in a simple to-utilize, perceptive format.

It is the duty of broadcaster to take care of these specks in case they are looking to generate good revenue from their live streaming platform.

What can be done to curtail the risk involved?

With the aid of a network emulator (device to test network altering package flow in a way to copy the behavior of a live network be it LAN or WAN) you can replicate the exact network set up you need to test.

You can imitate genuine network conditions by including certain drawbacks such as latency, bundle drop and postponement.

By using this network emulator you can try out the application used to stream the content over a particular network setup by recreating the correct conditions you anticipate that the video stream will perform under.

At that point you get a slight visual of the yield, seeing precisely what the end client would.

This enables issues to be recognized and addressed before deployment so that it decreases the danger of a group of audience being dejected with their experience.
When discovering growth areas in delivering a live stream is a problem that is begging to be addressed, this can enable broadcasters to enter a contest. Customers can even pick up a certain amount of market share from the overall industry for 'video on demand benefits', a crucial range for driving business development!

You need to be extremely cautious and calculative so that your venture is not at risk. Failing once is fine, but failing again and again cuts down the wings of your prospect.
Do a lot of research on the topic you are going to choose and the content you are going to deliver. If the research goes well, plunge into the ocean of opportunities and start recording and selling live videos.



Wednesday 19 July 2017

How To Create A Live Stream For Your Business


Live streaming video over the Internet can be as straightforward or as confused as you need it to be. Everything relies upon what you're attempting to accomplish, and what you require the end-client experience to resemble. 

In this fast and straightforward infographic, I secured the diverse stages and devices you requirement for live streaming starting at 2017 and a couple of situations and cases of choosing the correct equipment and programming for various activities.

Credit : StreamNow (Live Streaming Software)


Tuesday 4 July 2017

How Do Video Streaming Sites Make Money


Making money is an art and finding ways to make money is a talent. Today’s digital world provides huge platforms for earning money in different ways. Increase in customer engagement is what every business wants to witness. And deciding upon the source of engaging the customers has become very crucial. Let us now look at one brilliant source of making money: video streaming services. Video streaming service sites provide continuous videos to the viewers without having them to download and watch. It could be a cricket match; a live concert or a news report, there is nothing which cannot be streamed online these days. And as if this is not enough, we also have sites which live stream the videos, as and when the events happen. So one need not worry about missing a football match being played in a far-away country! We find many of them watching brand new movies on video stream sites, rather than going to theatres and paying for the tickets. Why waste your money when you can watch them for free?

Well, coming to the point of maintaining video streaming services, why and how does one maintain such sites? Do they provide video streams for free or do they get anything in return? We might well not imagine, but the video streaming sites make more money than we expect them to. Let us now see how they make it happen.

Advertisements: Website Ads and Video Ads

Advertisements are one major source of income to the video streaming sites (many of you might have even got vexed with various ads showing up). There are two kinds of ads through which these sites make money – Website ads and the Video ads. Website ads are the ones which appear once we open the video streaming sites. They might appear immediately after opening the site, or might appear as pop-up boxes. Sometimes we even witness links, which when clicked upon redirect us to some other pages. As the businesses aim at reaching out to large number of audience at once, why not choose the sources which provide them. For example, where else is it best to endorse your sports shoes if it is not where the users are watching a football match?

Video ads mostly appear while the video stream is being played. The stream content is paused and the video ads are played; this is an efficient way of advertising products as the user will not be willing to forward the video stream just for a period of 1-2 minutes. Thus, awareness of one’s products improves among the viewers. The video ads might also be played as soon as the user opens the site, grabbing the attention of the user immediately. But one thing that has to be kept in mind while including ads in a video streaming website is that you avoid spamming.

Spam ads will not only create a bad impression on the advertiser but also would reduce the customer engagement with the video streaming site.

Sponsorship

Another source of making money through video streaming sites is sponsorship. It is something similar to advertising and works in a way that a video or a part of the video is sponsored by some business. We can see this showing up in the form of a text or an audio message – ‘This video is sponsored by company X’. We happen to see these messages less often these days as sponsorship has to be practiced by the business on a long run to engage customers.

Cost Per View Model

Let us now learn about the most popular video streaming site, YouTube. While we all know that every person who has a YouTube account has access to his/her own YouTube channel, where one can post videos and make money. But how does this work? Well it’s quite a lengthy process, yet an effective process to earn. While most of them think that the number of views for an ad determines the income, it is the amount of people’s engagement with the ad which matters more. The income from the number of views per ad, according to the study, is supposed to be around 1$ per 1000 views. Discussing about the people’s engagement with an ad which means either clicking on or watching the ad for a proposed amount of time, there are two models that are in practice. The first one being the Cost Per View (CPV), where the advertiser pays the amount PER VIEW for his ad. And a view is supposed to be viewing the ad for at least 30 seconds or at least half of the ad. In this model, even if the viewer clicks on the ad for ‘n’ number of times, it would charge nothing to the advertiser as it is a CPV model.

Cost Per Click

On the other hand, the Cost Per Click (CPC) model charges the advertiser per click. And these ads pop up in between the video or at the end of the video in the form of square banners. The ads in YouTube are also categorized into three based on the way how and when they appear: In-Search ads are surrounded by a yellow border and come up in the search results, In-Display ads which appear in the ‘suggested videos’ and Pre-Roll ads which stream right before the original video content plays (the pre-roll ads can be skipped after 5 seconds of time).

Merchandizing

Merchandizing is also one of the contributors for making money. It is better to show off your merchandise during a video stream and make the viewers aware of your business, and there are cases where merchandising brings in more income to a business than advertising does.

Subscription Based Revenue Model

Coming to the most important and popular source of income, let us now see how Subscription exactly generates revenue. A subscription model is generally adopted by those video makers who are confident about their video content being one of its kinds and by those who believe they can attract audience effectively. These video stream sites charge the viewers on per video or per month or per year basis, based on the type of videos they broadcast. And if you can embed advertisements into your video, you are making sure you increase the revenues of your site. One might have to design a proper website/app by using a PHP video CMS (Content Management System) or any other platform in order to make it eligible for subscriptions. The best examples for such sites are Netflix and Amazon.

You create a website first and then embed the videos into the website to increase the traffic to the site. YouTube however doesn’t work this way. YouTube doesn’t consider the number of subscriptions for a channel, as it focuses only on the CPV and CPC models. But subscribing to a YouTube channel helps in filtering the content as per the user preferences. The videos from the channel you subscribe appear first when you open YouTube, lessening the burden to search for them. As a matter of fact, subscriptions generate more revenue for the individual video streaming services, while advertising generates more revenue for YouTube channels.

To conclude, it is important to make correct choices when you are considering maintaining a video streaming sites. To create a video streaming site, try StreamNow, a popular turnkey software which has been doing phenomenally exceptional service to its clients. If you have any doubts or concerns, feel free to drop a line in the comments section. I shall reply in a day or two. My best wishes are with you and your video streaming site. Cheers!

Friday 19 May 2017

Live Streaming Video Trends 2017


Proceeding with the pattern from a year ago, we anticipate that 2017 will be portrayed by a gigantic extension of live streaming on both web-based social networking and customary media stages. The straightforwardness with which individuals can stream (prove by wonder like Periscope) has brought down all boundaries to selection. Indeed, even Facebook is getting into the amusement, positioning live video higher in client's News Feeds than spared video content. 

Credit : Streamhash (Video Streaming Services)

Monday 10 April 2017